Institutional accreditation as an instrument of public relations : the case of Poznan University of Economics

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Author	DESZCZYNSKI, Przemyslaw
Title	Institutional accreditation as an instrument of public relations : the case of Poznan University of Economics
Publication year	2003
Source/Footnote	In: Higher education in Europe. - 28 (2003) 4, S. 461 - 470
Inventory number	17363
Keywords	Ausland : Polen : einzelne Hochschulen ; Akkreditierung ; Prüfungsordnungen : Wirtschaftswissenschaften
Abstract	In December 2000, five Polish state institutions of higher education in economics established the Foundation for the Promotion and Accreditation of Economics Programmes. Its mission, as stated in its charter, is to improve the quality of economics and management education by disseminating and supporting its best models. This mission takes on particular importance on the eve of the inclusion of Polish higher education institutions into the European Higher Education Area. This article serves as a case study based on the experience of the Poznan´ University of Economics and what it gained from its accreditation in early 2003. (HRK / Abstract übernommen)