Online Catalogue
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V. Foreign Higher Education and Education Systems, International Relations, Bilateral Relations
B. Essays, Commentaries, Statements
B. Essays, Commentaries, Statements
| Author | HELGESEN, Oyvind |
|---|---|
| Title | Marketing for higher education : a relationship marketing approach |
| Publisher | Abingdon, Oxfordshire : Routledge, 2009 |
| Collation | 29 Bl. |
| Publication year | 2009 |
| Source/Footnote | In: Journal of marketing for higher education - Abingdon, Oxfordshire : Routledge, Taylor & Francis Group. - 18 (2009) 1, S. 50 - 78 |
| Inventory number | 44195 |
| Keywords | Ausland : Norwegen : Hochschulwesen allgemein ; Ausland : Norwegen : Studium, Studenten, Lehre ; Hochschulmarketing |
| Signature | 95 539 |
