Detailed View
II. Higher Education, Higher Education Policy (Higher Education Law, Higher Education Organisation, Personnel Structure, Student Body, Educational Assistance, Higher Education Statistics)
B. Essays, Commentaries, Statements
Author
|
TUTT, Lars
|
Title
|
Marketing-Management |
Publication year
|
2001 |
Source/Footnote
|
In: Grundbegriffe des Hochschulmanagements / Anke Hanft (Hrsg.). - Neuwied [u.a.] : Luchterhand, 2001. - S. 275 - 280
|
Inventory number
|
12753 |
Keywords
|
Hochschule und Öffentlichkeit ; Hochschulmarketing |
Signature
|
H 07 GRUN |