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I. Education System, General, School System, Adult Education, Science and Education Policy
C. Books
C. Books
| Author | BAUER, Hans H. (STOKBURGER, Gregor; HAMMERSCHMIDT, Maik) |
|---|---|
| Title | Marketing Performance : messen, analysieren, optimieren / Hans H. Bauer ; Gregor Stokburger ; Maik Hammerschmidt |
| Edition | 1. Aufl. |
| Publisher | Wiesbaden : Gabler, 2006 |
| Collation | 382 S. : Ill. |
| Publication year | 2006 |
| ISBN | 3-409-12728-3 |
| Inventory number | 74581 |
| Keywords | Wissenschaft : Betriebswirtschaft |
| Signature | B 10 BAUE |
