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V. Foreign Higher Education and Education Systems, International Relations, Bilateral Relations
B. Essays, Commentaries, Statements
Author GREGERSEN-HERMANS, Jeanine W. M.
Title Positioning and branding the university for international recruitment
Publication year 2009
Source/Footnote In: Internationalisation of European Higher Education : an EUA/ACA Handbook / Ed.: Michael Gaebel ... . - Berlin : Raabe, 2009. - F 1.1. - S. 1 - 28
Inventory number 26426
Keywords Hochschulmarketing ; Internationalität ; Studentenschaft : Studienverhalten
Signature V 10 INTE