Detailed View
II. Higher Education, Higher Education Policy (Higher Education Law, Higher Education Organisation, Personnel Structure, Student Body, Educational Assistance, Higher Education Statistics)
B. Essays, Commentaries, Statements
Author
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ZIMMERLI, Walther C.
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Title
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Universität als Marke? : Corporate Design an der BTU Cottbus / Walter Ch. Zimmerli ; Christian Schlimok |
Publication year
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2010 |
Source/Footnote
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In: Forschung und Lehre. - 17 (2010) 1, S. 30 - 32, Internet: www.forschung-und-lehre.de/wordpress/Archiv/2010/ful_01-2010.pdf
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Inventory number
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29018 |
Keywords
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Hochschulmarketing ; Hochschulen : Cottbus TU : allgemein |